Increased regional cooperation, visa facilitation and the better promotion of European tourism are some of the topics, in focus, at the 8th Meeting of the European Council on Tourism and Trade, to be held in Bucharest, Romania, 25-26 June 2015.
Europe is the world’s most visited region and is the main source of outbound tourism to other destination, accounting for more than half of the world’s international travelers.
In 2014, international tourism in Europe had registered a major contribution to the economic recovery in the region: international tourist arrivals grew by 3% to reach a record 584 million, while international tourism receipts increased by 4% contributing US$ 509 billion (383 billion euro) to the European economies.
The 8th Meeting of the European Council on Tourism and Trade will be held at the Romanian Parliament and Professor Dr. Anton Caragea-President of European Council on Tourism and Trade will play host to representatives from 30 European countries and other tourism stakeholders in the region to discuss policy priorities and set the agenda for ECTT in the world in 2015-2016.
A special attention will be paid to one of the fastest-growing segments of the global tourism industry, mega events like WORLD BEST TOURIST DESTINATION and World Capital of Culture and Tourism.
This paraphernalia designation can play a key role in the development of tourism destinations, helping to improve their image, opening new tourism markets, diversifying the product offer, encouraging and fostering job creation and socio-economic development.
The European leaders in charge of tourism and the international experts will discuss about issues related to WORLD BEST TOURIST DESTINATION status:
How to optimize the economic and social impacts of mega tourism events (like WORLD BEST TOURIST DESTINATION and World Capital of Culture and Tourism) on tourism destinations?
Legacy of mega tourism events- like WORLD BEST TOURIST DESTINATION: How to best develop destination brands and effective marketing strategies?
Strategic partnerships for the effective planning and development of like WORLD BEST TOURIST DESTINATION-mega events.
The main priorities for European tourism identified by the European national tourism organizations include: the development of cultural destinations and carving transnational products, in order to enhance regional cooperation declared European Tourism President-Professor Dr. Anton Caragea.
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